After several busy years working as a PR professional in the law enforcement and military markets, my husband and I took a much needed vacation with our adult daughter in tow. No, not the aqua blue waters and sandy beach resort this time, but Peru. Now, I understand there are those that would never include Peru in any of the places they might visit before they die, and some that see Peru as part of a life long spiritual stepping stone. We have family there, so we saw it as international travel on the cheap side.
We were looking forward to two weeks of visiting a couple of growing nephews, taking in the glories of Machu Pichu and overall, just relaxing in the bosom of family. No one was anticipating the birth, or even the gestation of a business idea. And that's normally when it happens; when you are most relaxed and least unaware.
For me, it hit the next day. After taking in the local customary Pisco Sour before lunch, we started to stroll the famous Inca Market in Lima, Peru. I don't remember if it was Aisle 3, the cacophony of color, the wicked cool embroidery, or the Pisco Sours that got me, but I had the "Aha" moment.
"We could sell this stuff in the States!"
Several dollars lighter, I mean later, we left the Inca Market but the idea of bringing this riot of color and craft to other interested armchair travelers wouldn't go away.
It persisted through the rainy night at Agues Calientes and the climb to Machu Pichu. It persisted over Cerviche and Cusquena. It announced its name at the Pachacamac ruins as "Mamacuna". So, needless to say, we packed up our new born idea and flew home to New Hampshire.
That was in March of 2007 and we are awaiting the physical birth of this endeavor as http://www.mamacuna.com/ which goes live in a little over two weeks.
So - between March 2007 and August 2007 what the heck have we been doing? That's what this blog is about, our adventures in entrepreneurial land. But, this isn't about first timers. Oh no, we've created a few businesses before, but this one, an international import Internet retail site with a focus on handcrafts and fair trade products?...that's the story!
We were looking forward to two weeks of visiting a couple of growing nephews, taking in the glories of Machu Pichu and overall, just relaxing in the bosom of family. No one was anticipating the birth, or even the gestation of a business idea. And that's normally when it happens; when you are most relaxed and least unaware.
For me, it hit the next day. After taking in the local customary Pisco Sour before lunch, we started to stroll the famous Inca Market in Lima, Peru. I don't remember if it was Aisle 3, the cacophony of color, the wicked cool embroidery, or the Pisco Sours that got me, but I had the "Aha" moment.
"We could sell this stuff in the States!"
Several dollars lighter, I mean later, we left the Inca Market but the idea of bringing this riot of color and craft to other interested armchair travelers wouldn't go away.
It persisted through the rainy night at Agues Calientes and the climb to Machu Pichu. It persisted over Cerviche and Cusquena. It announced its name at the Pachacamac ruins as "Mamacuna". So, needless to say, we packed up our new born idea and flew home to New Hampshire.
That was in March of 2007 and we are awaiting the physical birth of this endeavor as http://www.mamacuna.com/ which goes live in a little over two weeks.
So - between March 2007 and August 2007 what the heck have we been doing? That's what this blog is about, our adventures in entrepreneurial land. But, this isn't about first timers. Oh no, we've created a few businesses before, but this one, an international import Internet retail site with a focus on handcrafts and fair trade products?...that's the story!
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